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Big Data – Why you should consider it today.

As you might heard or realized yourself, Big Data became a hot subject for the last few years. But wait a minute. Companies were already focusing on data far more earlier, therefore, Big Data should not be something new. Yes that is true. It is not new, but, seems like approach and understanding changed. I […]

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What is NOT a “Strategy” ?

If you ask me what is the Strategy, I will response that, “it is something that everyone loves to talk about but probably not everyone aware of it”. Each person is in love with it. It is something what sounds really cool and “corporate” at the same time gives you feeling of captain of the […]

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Get ahead of competition with 5 main concepts.

Think about stuff in easy way. Thats was the thing which I learned from the school times. It should be easy to understand and it should be easy to explain. This is the formula of “really understanding” the concept. There must be the same approach for the competitive world I believe. That was my search. […]

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If customer says that “you are expensive”.

Working around 8 years in Telecoms and especially when the company is biggest in the country opens for you different perspective to the customer insight and behavior. I think I should be really happy experiencing the real marketing in telecom market where high competition exists and scalability is high. There is one comment which I […]

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HR – is like washing hands before you eat

During the last few years I have seen a lot cases where very sound projects or programs failed. Of course you have official explanations, but they are mostly a “set of excuses” of those trying to cover the real reasons. Since everyone is very self-loving they can see everyone else guilty, except themselves. Therefore as […]

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